June marked the 52nd consecutive month of 40,000-plus vehicle sales for the company, as well as the 500,000th sale of Crosstrek since the rugged hatchback went on sale in 2013. Crosstrek and Outback sales were notably strong as each model achieved its best June ever. Crosstrek sales for June 2018 increased 84 percent over the same month in 2017, while Outback posted a 15 percent increase. In addition, 1,897 of the first all-new 3-row Ascent SUVs were delivered in June.
“A heartfelt thank you to all of our customers who have placed their trust and confidence in Subaru for their vehicle needs and kudos to our retailers for delivering our brand’s ‘Love Promise‘ to our customers,” said Thomas J. Doll, President and CEO of Subaru of America, Inc. “With the addition of the all-new 3-row SUV Ascent to our line-up, our franchise is poised for our 10th consecutive year of sales records.”
“We kicked-off the summer selling season with the best June of all time which extends our sales streak to 79-consecutive months of sales gains,” said Jeff Walters, Senior Vice President of Sales. “Initial sales of our all-new Ascent SUV are strong and we expect further sales growth from this vehicle over the next few months as inventory continues to build.”
|
Carline |
Jun-18 |
Jun-17 |
% Chg |
Jun-18 |
Jun-17 |
% Chg |
|
MTD |
MTD |
MTD |
YTD |
YTD |
YTD |
|
|
Forester |
13,964 |
15,440 |
-9.6% |
79,277 |
87,957 |
-9.9% |
|
Impreza |
7,684 |
7,858 |
-2.2% |
37,814 |
43,026 |
-12.1% |
|
WRX/STI |
2,325 |
2,655 |
-12.4% |
15,038 |
16,185 |
-7.1% |
|
Ascent |
1,897 |
0 |
0.00% |
1,897 |
0 |
0.00% |
|
Legacy |
3,224 |
3,834 |
-15.9% |
21,415 |
25,564 |
-16.2% |
|
Outback |
16,071 |
14,019 |
14.6% |
90,978 |
86,253 |
5.5% |
|
BRZ |
316 |
429 |
-26.3% |
1,966 |
2,297 |
-14.4% |
|
Crosstrek |
14,360 |
7,822 |
83.6% |
74,475 |
43,528 |
71.1% |
|
TOTAL |
59,841 |
52,057 |
15.0% |
322,860 |
304,810 |
5.9% |
Also in June, Subaru and its retailers partnered with local chapters of The Leukemia & Lymphoma Society (LLS) for Subaru Loves to Care, the health-focused initiative of the Subaru Love Promise philanthropic platform. Since 2015, Subaru and its retailers have partnered with LLS to donate over 105,000 blankets and 12,465 arts and crafts kits to those fighting cancer at hospitals and cancer treatment centers across the country.
