Rev up your engines: 2023 SEMA Show registration opens May 1

The event will take place from Oct. 31-Nov. 3 at the Las Vegas Convention Center.

Registration for the 2023 SEMA Show, the automotive specialty equipment industry’s premier trade event, will open on May 1. The event will take place from Oct. 31-Nov. 3 at the Las Vegas Convention Center. Interested participants can register at

The annual SEMA Show unites various segments of the automotive industry, such as racing and performance, mobile electronics, hot rod and restoration, restyling and car care, collision repair, trucks, offroad, powersports, overlanding and wheels and tires. The event offers an unparalleled opportunity for professionals to discover new products, trends and technology, as well as to network and form partnerships.

“With the worldwide automotive industry gathered together in Las Vegas, the SEMA Show gives attendees the once-a-year opportunity to connect as a global community,” said Tom Gattuso, SEMA VP of Events. “Attendees build meaningful relationships, develop trust, and strengthen bonds that lead to partnerships and real results. They are engaging on a level that doesn’t compare to anything else.”

“The most successful attendees at the SEMA Show are those who secure their badges early,” said Gattuso. “In addition to saving money, showgoers who register early benefit by learning about special events, opportunities and discounts.”

Early registration, from May 1-June 30, costs $40 per person and is open to buyers and attendees. Upon registering, attendees will receive guidance on exclusive hotel discounts, best practices for connecting with exhibitors, links to sign up for free educational seminars, details about networking events and activities, tips for navigating the Las Vegas Convention Center and more, including assistance with travel visa requests.

The SEMA Show offers three primary registration categories: attendee, exhibitor and media. All participants must qualify to attend. For more information on qualifying documents and the 2023 SEMA Show, visit

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