Registration open for IAA MOBILITY 2025: Early bird offer for exhibitors

With a new slogan, “It’s All About MOBILITY,” and early commitments from industry leaders, the event promises to set cross-industry trends and lead the way in shaping the future of mobility, show organizers say.

IAA MOBILITY has opened registration for exhibitors for its third edition in Munich, set to take place from Sept. 9-14, 2025.

With a new slogan, “It’s All About MOBILITY,” and early commitments from industry leaders, the event promises to set cross-industry trends and lead the way in shaping the future of mobility, show organizers say.

Exhibitors who register by the end of October will benefit from an Early Bird offer, providing a 5 percent discount. This offer is available to all exhibitors, making it an opportune time for companies to secure their spot at the event.

Prominent companies such as BMW, Clarios, Continental, Google, Hitachi Astemo Europe GmbH, Mercedes-Benz, myStromer AG, Porsche, Riese & Müller GmbH, Robert Bosch, the Volkswagen brand, the Volkswagen Group and the ZF Group have already confirmed their participation.

Success of IAA MOBILITY 2023

VDA Managing Director Jürgen Mindel

The previous edition of IAA MOBILITY saw remarkable success, with three out of four exhibitors reaching their target audiences effectively, organizer say. Additionally, 81 percent of exhibitors rated their company’s success at the event as good to excellent. This positive feedback underscores the value of IAA MOBILITY as a key event in the mobility sector.

“IAA MOBILITY 2023 convincingly demonstrated that the industry is tackling current challenges with innovations and new products. We are therefore delighted that, even before the official registration starts for IAA MOBILITY 2025, leading companies from all areas of mobility have signaled their participation. This clearly underscores the value and significance of this unique global event concept and the status of IAA MOBILITY as the leading platform for mobility, sustainability and tech,” says VDA Managing Director Jürgen Mindel.

Tobias Gröber, Managing Director of the Consumer Goods division at Messe München GmbH.

“The commitments from various mobility sectors prove that the transformation from a traditional auto show to a comprehensive mobility platform, with its diverse themes, is also embraced and supported by the exhibitors,” said Tobias Gröber, Managing Director of the Consumer Goods division at Messe München GmbH.

Event highlights and themes

IAA MOBILITY 2025 will focus on avant-garde solutions such as electric vehicles, autonomous driving and innovative transport concepts. The event will take place at two venues: the Munich exhibition grounds for trade visitors and journalists (IAA Summit) and downtown Munich for the public (IAA Open Space).

Key statistics from IAA MOBILITY 2023

•More than 500,000 participants from 110 countries
•750 exhibitors and more than 500 international speakers from 38 countries
•More than 300 world premieres of the latest models and concepts
•Over 8,500 test drives
•91 startups on 2200 m² of space
•3,700 journalists from 82 countries
•More than 60% of visitors were younger than 40 years
•More than 50% of trade visitors in leadership positions

Looking Ahead to 2025

IAA MOBILITY 2025 aims to be the most important mobility event of the upcoming year. Visitors can expect exciting exhibits, numerous interactive areas, and keynotes covering various fields of future mobility. The event’s new slogan reflects its expanded focus and commitment to encompassing all facets of mobility.

For more information and to register, visit IAA MOBILITY or contact iaa@vda.de. Don’t miss the chance to be part of this transformative event in the mobility industry.


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