Martin & Company announces SEMA Show 2021 Education Seminar: Marketing Shifts – Life After the Golden Age of Print

Seminar instructs how to use the most current digital marketing tools to compete and build your brand from top automotive experts.

Zan Martin, president of Martin & Company Advertising, announces a stellar panel for the company’s educational seminar planned for the 2021 SEMA Show in Las Vegas. The one-hour seminar planned for Monday, November 1, 2021, will take place in room N257 at 12:30 p.m. PT (show session ID MRK1). Panelists include Jeff Lee, Martin & Company’s vice president of digital marketing, Matt Graves, marketing director at American Powertrain, Garrett Reed, influencer with American Muscle HD, and Chad Reynolds, owner and editor of Bangshift.  Zan Martin will serve as moderator at the event. This high-power team of digital experts will share their knowledge on how to navigate marketing after the seismic shift from print. Attendees will learn how to effectively tell their story, build a brand and find customers using the most up-to-date digital marketing tools. A question-and-answer session will follow the presentation. 

Martin says, “The publishing landscape has evolved dramatically and in 2019 we experienced a major loss of publications that focus on our industry. That said, there are new and exciting ways to deliver your message and engage with your customers.” 

For anyone interested in attending the seminar, click here to register, and add to your My Show Planner calendar. For anyone not able to attend but would like to have a copy of the presentation, please contact

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