Federated Auto Parts will once again sponsor the DIRTcar Nationals in February plus select World of Outlaws races in 2024. Federated will also sponsor the World of Outlaws work area and serve as a major associate sponsor on Shark Racing’s No. 1 World of Outlaws sprint car driven by Logan Schuchart.
The 2024 sponsorship will commence with the 53rd Federated Auto Parts DIRTcar Nationals on Feb. 5-17 at Volusia Speedway Park in Barberville, Florida. The World of Outlaws sprint car races will take place Feb. 7-10 as part of DIRTcar Nationals. In addition, for every World of Outlaws sprint car race in 2024, the work area at each track will be branded as the Federated Car Care work zone.
The Federated name will also be on the nose wing of Schuchart’s sprint car for a majority of the 2024 season and during select races, Federated will serve as the primary sponsor on Schuchart’s sprint car. In 2023, Schuchart finished fifth in the World of Outlaws season-points standings, had six victories and 25, top-five finishes.
“Our first season of involvement with the World of Outlaws could not have gone better as we received great feedback from our members and customers about our involvement in the premier dirt track racing series in the country,” said J.R. Bishop, director of event marketing and member services for Federated. “We are also excited to continue our relationship with Logan in 2024. He had a strong season last year and was a great ambassador for Federated on and off the track.”
Federated Auto Parts, headquartered in Staunton, Virginia, is one of the largest auto parts distribution and marketing organizations in North America. Federated is dedicated to supporting its customers with quality name brand parts, programs designed to grow their businesses, and experienced people who are knowledgeable in today’s evolving automotive technology. For more information, visit FederatedAutoParts.com.
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